An AI video ad maker that also posts and runs your ads

Hermoso is an AI video ad maker that starts from your brand: your real product photo, your colors and the way you talk. You describe the ad, it picks a video model that suits the job from a catalog of current ones, and you get back a video you can run. Captions, a logo, a call to action and an end card are there if you ask for them. If you don't, the video comes back clean.

Making the video is one part of what it does. Hermoso is built to run your marketing on autopilot, so the same chat can schedule the video to TikTok, Instagram, YouTube and your other social channels, or build a paused campaign on Meta, Google Ads or TikTok Ads for you to review. You can work in the web studio or from Claude, ChatGPT or Cursor through the Hermoso MCP.

It also looks at your market before it makes anything. Hermoso pulls the ads already running in your category from the public Meta, Google and LinkedIn ad libraries plus organic TikTok, so a new ad starts from formats that are working right now.

What goes into a video ad you can actually run?

A raw AI clip usually needs work before anyone can run it. The product in it is often a lookalike the model made up, and any text the model tried to draw tends to come out warped. Hermoso handles both. Renders are grounded on your real product photo, so the bottle, can, box or app screen in the video is yours.

When you want on-screen text, Hermoso adds it in post instead of asking the video model to paint it. Your headline reads the way you wrote it, and your logo is the file you uploaded. Captions and an end card with your CTA work the same way. They're optional, and you turn them on for a video by asking.

Which AI video model does it use?

Hermoso keeps a catalog of current video models and chooses one per job based on what the ad needs. Some models are better at product realism, some at motion, some at speech, and the routing reflects where each one does well. When the catalog changes, the routing changes with it, and your workflow stays the same.

Audio follows the same logic. When someone talks on camera, the model generates the voice and the mouth movement together so they stay in sync. When it's voiceover only, a separate voice track is used. For UGC-style ads, Hermoso keeps the footage looking like phone video, with matte skin and ordinary light, rather than a glossy render.

How it works

1. Point it at your brand. Give it your website, a product photo or a short description. It pulls your products, colors and logo.
2. Look at your market. Hermoso finds the ads already running in your category in the public ad libraries and on organic TikTok.
3. Pick a concept or ask for one. UGC-style, product showcase or demo, based on what the research turned up.
4. Render the video. The model is picked for you and your real product goes in the shot. Captions, logo and end card are added only if you asked for them.
5. Post it or run it. Download the file, schedule it to your social channels, or put it in a paused campaign on your ad account. Nothing spends until you switch it on.

Start at app.hermoso.ai. The free plan needs no card.

Formats and lengths

Hermoso makes 9:16 vertical for Reels, TikTok and Shorts, 1:1 square for feeds, and 16:9 for YouTube and in-stream. Lengths run from 8-second spots to 30–60 second ads stitched together from several scenes.

Short spots render in one pass. Longer ads are planned as scenes, rendered one at a time and then assembled with music, which keeps a 45-second ad coherent from start to finish.

Who it's for

• DTC and ecommerce brands that need new creative every week to keep testing.
• Founders and small teams with no editor and no time to learn editing.
• Agencies and freelancers working across several client brands, each with its own products, colors and logo.
• App and SaaS marketers who want demo and UGC-style video for paid social without filming anything.

What does it cost?

There's a free plan with 250+ earnable free credits and no card required, which is enough to make real ads. The exact cost of every render is shown in the app. Paid plans are $19, $49 and $149 per month. Details are on the pricing page, and there's more about ad creative on the blog.

A note on where it fits: AI video is great for volume and testing. It won't replace a hero film from a great director, but it helps you find the hook and structure that work before you pay for one, and it keeps new ads going out in the meantime.

Frequently asked

Which video model does Hermoso use?

It picks one per job from a catalog of current video models, based on what the ad needs. You don't have to choose a model yourself.

How long can the videos be?

From 8-second spots up to stitched 30–60 second ads. Longer ads are planned as scenes, rendered one at a time and assembled with music.

Can it match my brand?

Yes. Renders use your real product photo and your colors. If you want text, captions, a logo or an end card, they're added in post, so the words and the logo are exact. They're off unless you ask for them.

Is there a free plan?

Yes. You get 250+ earnable free credits and no card is required. The exact cost of every render is shown in the app, and paid plans are $19, $49 and $149 per month.

Do I need video editing skills?

No. You describe the ad or pick a concept from the research, and Hermoso handles the render, the music and any text you asked for. You get back a file you can post or run.

Can Hermoso post the video or run it as an ad?

Yes. It can publish or schedule the video to 10 social channels, including TikTok, Instagram and YouTube, and build campaigns on your Meta, Google Ads and TikTok Ads accounts. Campaigns are created paused, so nothing spends until you switch them on.

How is this different from an AI video generator?

A generator makes a clip from whatever you describe, and the editing is up to you. Hermoso looks at what's running in your market first, uses your real product and brand, and can then post the video or put it in a campaign.

Related

Finishing a video you already have? Add subtitles, dub it into another language, upscale it or make a YouTube thumbnail for it.

Use only the part you want

Each area works on its own, so start wherever your gap is. Use the competitor research by itself and take what you learn to whatever tool you already like. Bring video you shot elsewhere you already have and use only the scheduler to post it to Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Threads, Pinterest, Bluesky, Telegram and Google Business Profile. Connect your ad accounts and use Hermoso only for campaigns. Or run all of it from Claude, ChatGPT or Cursor with the Hermoso MCP. Making the video is one way in, and you can skip it.