Hermoso is a social media scheduler with a free plan. The Free plan costs $0, needs no credit card and does not run out after a trial period. It schedules up to 5 posts a month on 3 channels. When you need more, Basic at $19.99 a month posts and schedules without limit on all fifteen channels.
Scheduling is only part of it. Hermoso is also an AI marketing agent, so it can make the images, carousels and videos you schedule, from your own brand and product. You can use the scheduler on its own with posts you already have.
What the Free plan includes
From the pricing page:
- $0, no credit card. It is a plan, not a trial.
- Up to 5 posts a month on 3 channels. Publishing and scheduling use no credits.
- 160 free credits for AI work: 25 at signup, the rest as you set up and create.
- The full studio: image, video and UGC-avatar ads.
- Campaign management on 12 ad platforms.
- Ad Spy competitor research, swipefile and playbooks.
- Unlimited profiles and team seats.
Where Basic starts
Basic is $19.99 a month, billed monthly, and you can cancel anytime. It adds:
- Unlimited posting and scheduling to 15 social channels.
- Social media Autopilot, which makes new posts for your open slots.
- Real faces in your videos, from your own photos.
- Credit packs anytime. Basic includes the same 160 free credits as Free; monthly credits start on Starter.
| Plan | Price | Posting and scheduling |
|---|---|---|
| Free | $0, no card | Up to 5 posts a month on 3 channels |
| Basic | $19.99 a month | Unlimited, on 15 channels, plus Autopilot |
| Starter | $29 a month | Unlimited, plus 1,300 credits a month |
| Pro | $69 a month | Unlimited, plus 3,100 credits a month |
| Studio | $149 a month | Unlimited, plus 6,750 credits a month |
Channels you can schedule to
Facebook, Instagram, Threads, TikTok, YouTube, X, LinkedIn, Pinterest, Bluesky, Telegram, Google Business Profile, WordPress, Discord, Slack and Whop. Connect each account once in Workspace, Connectors. You choose which Pages, profiles and boards Hermoso may use, and nothing else can be posted to.
How scheduling works
Pick a date and time up to 365 days ahead, with a minimum lead of more than one minute. Or add the post to your brand's posting queue instead: the default slots are 09:00, 13:00 and 17:00, you can set up to 24 slots, and the queue uses your real timezone.
Each channel's rules are checked when you schedule, not when the post fires. A caption that is too long, a missing photo on Instagram or a visibility the network does not have is refused right away, with the rule and the fix. One post can go to several channels. Each channel is attempted on its own, so one failure does not block the others.
Free plans compared
From each company's own pricing page, read on 31 October 2026. Prices change, so check their page before you buy. The full write-up is in best free social media schedulers.
| Tool | Free plan |
|---|---|
| Hermoso | $0, no card. Up to 5 posts a month on 3 of 15 channels. |
| Buffer | Up to 3 channels, 10 scheduled posts per channel, 1 user. |
| Metricool | 1 brand, up to 20 scheduled posts a month, no LinkedIn or Twitter. |
| Hootsuite | No free plan. 14-day trial. |
| Later | No free plan. 14-day trial. |
| Sprout Social | No free plan. 30-day trial. |
Schedule from Claude or ChatGPT
The same scheduler runs in the web app, in the Studio chat and over the MCP server, so Claude, ChatGPT, Cursor or any MCP client can queue posts for you. Connecting an account needs a browser once. After that you can ask in plain words, for example "schedule this video to TikTok and Instagram for Friday at 9:00".
What it does not do
There are no recurring posts, no first-comment automation, no RSS auto-posting and no URL shortener. Per-channel captions work from an AI agent and the API, but the web composer has one caption box shared by every channel you pick.
Step-by-step guides: how to schedule Instagram posts, how to schedule Facebook posts and how to schedule LinkedIn posts. Choosing a tool? See social media management tools compared, the free social media scheduler and the Hootsuite alternative.
More detail on each channel is on the social media scheduler page.
Frequently asked questions
Is Hermoso's social media scheduler really free?
Yes. The Free plan is $0, needs no credit card and is not a trial. It schedules up to 5 posts a month on 3 channels, and publishing and scheduling use no credits. Unlimited posting starts on Basic at $19.99 a month.
How many posts can I schedule on the Free plan?
Up to 5 posts a month on 3 channels. Basic at $19.99 a month removes the limit and covers all 15 channels.
Which channels can I schedule to?
Facebook, Instagram, Threads, TikTok, YouTube, X, LinkedIn, Pinterest, Bluesky, Telegram, Google Business Profile, WordPress, Discord, Slack and Whop. The Free plan posts on 3 of them.
Do I need a credit card to start?
No. The Free plan needs no card. You only add one if you choose a paid plan or buy a credit pack.
Does scheduling use credits?
No, on any plan. Credits pay only for AI generation and ad research. The one exception is X, which charges per API request, so an X post uses a few credits and Hermoso shows the cost before it posts.
What does Basic add?
Basic is $19.99 a month. It adds unlimited posting and scheduling to 15 social channels, social media Autopilot, real faces in your videos from your own photos, and credit packs anytime. Monthly credits start on Starter at $29 a month.