9 Best Tools to Clone a Competitor’s Ad in 2026
The tools that help you find a competitor’s winning ad and remake its structure for your brand in 2026: AI cloning tools, swipe files, and the free ad libraries to start from.
Short answer: to find a competitor’s winning ad, start with the free Meta Ad Library and TikTok Creative Center, or a tool that sorts ads by how long they have run. To remake it for your brand, use an AI cloning tool: Hermoso clones videos from a link and image ads from a picture, Creatify and Tagshop have ad clone features, and Topview recreates a reference video’s style. Foreplay is the best-known swipe file if you only want to save and organise ads.
We make Hermoso, one of the tools below, so read this with that in mind. For the others we stuck to what each one says about itself on its own site, read in late October 2026, and we left prices out because they change faster than posts do.
One rule before the list: clone the structure of an ad (the hook device, the order of the beats, the pacing), never its creative. Their words, their footage, their face and their logo are theirs. Every good cloning tool works this way. The step-by-step guide shows the whole process.
The nine, by what they do
| Tool | Find ads | Remake for your brand | Notable |
|---|---|---|---|
| Hermoso | Yes, sorted by run length | Video and image ads | Clones from a TikTok, Reel, Facebook, X or YouTube link; Chrome extension; teardown; post and run the result |
| Creatify | Yes, its own ad library | Yes, Ad Clone | Rebuilds a chosen ad for your product, often with an avatar |
| Tagshop | No | Yes, AI Ad Clone | Recreates a winning ad’s style with your product |
| Topview | No | Yes, from a reference video | Reads style, pacing and hooks; says it can adapt a competitor ad |
| MakeUGC | No | Yes, ad remakes | Remakes from a content library |
| Atria | Yes | Yes | Briefs, batch launch to Meta, grading, an MCP |
| Foreplay | Yes, swipe file and tracking | No | Saves ads from the Meta, TikTok and LinkedIn libraries |
| AdCreative.ai | Yes, competitor insights | Indirectly, from its own templates | Also scores ads before launch |
| Meta Ad Library and TikTok Creative Center | Yes, free | No | The public sources the other tools read |
1. Hermoso
Hermoso covers the whole loop. Ad Spy shows any brand’s ads sorted by how long they have run, a teardown explains what they say and what they skip, and the Chrome extension adds Save and Clone buttons right on the ad libraries. Paste a TikTok, Reel, Facebook, X or YouTube link and it keeps the hook, structure, cuts and pacing while swapping in your product, a new person and your own words; image ads clone the layout with your product photo. The result can be posted or put in a paused campaign from the same place.
2. Creatify
Creatify lists Ad Clone among its features and pairs it with its own AI ad library: pick an ad, choose to clone it, and it is rebuilt for your product, usually with an avatar presenter.
3. Tagshop
Tagshop’s AI Ad Clone “recreates the style of a winning ad with your own product”, next to its UGC ad generator.
4. Topview
Topview’s reference video recreation analyses a reference video’s style, pacing and hooks, and it says you can adapt a competitor ad to your brand.
5. MakeUGC
MakeUGC offers ad remakes from a content library alongside its UGC and product-in-hand videos.
6. Atria
Atria calls itself a creative engine for winning ads: it builds briefs, launches batches to Meta and grades each ad, and its demos show ads cloned with a click. It has an MCP and a REST API.
7. Foreplay
Foreplay is a swipe file and research tool: a Chrome extension saves ads from the Meta, TikTok and LinkedIn libraries, Spyder tracks competitors, and Briefs turns saves into creative briefs. It does not remake ads with AI, so pair it with a tool that does.
8. AdCreative.ai
AdCreative.ai’s competitor insights surface competitors’ best-performing creatives, and its generator makes new ones from its own templates. It is closer to inspiration than a one-to-one clone.
9. The free libraries
The Meta Ad Library, TikTok Creative Center’s Top Ads, the Google Ads Transparency Center and the LinkedIn Ad Library are where every tool above gets its data. They are free, and they are enough to find what to clone if you have the time.
How to pick
- Video or image? Check the tool clones the format you run.
- Does it keep your real product? A clone with a lookalike product is worse than no clone.
- Does it drop their brand? Their words, faces and logo should never appear in your version.
- What happens after? Downloading a file is half the job; posting and testing it is the rest.
For where cloning is heading, see ad cloning tools in 2027.
Questions people ask
What is the best tool to clone a competitor’s ad?
For the whole loop (find the winner, remake it for your brand, post or run it), Hermoso. Creatify, Tagshop and Topview also remake ads; Foreplay is the best-known swipe file for saving them.
Is it legal to clone a competitor’s ad?
Copying an ad’s structure, format or hook style is normal practice. Copying their footage, words, logo or a real person’s face is not. Good cloning tools keep the structure and replace everything else.
How do I find a competitor’s best ads?
Look up the brand in the Meta Ad Library or a tool that sorts by run length. Ads that have run for 30 days or more are the ones the advertiser keeps paying for.