Wan 3.0 Prime

Alibaba’s newest — 1080p, up to 30s in one take, native audio, up to 10 image references

3–30sclip length
1080pbest resolution of 3
Native soundspeech and world audio in the render
up to 10reference images

Wan 3.0 Prime is one of 31 video models Hermoso can render a video ad, product sizzle or UGC clip with. Name it, or leave the model out and the router picks a sound default. The same catalog is available from the app, the MCP server and the CLI, on one account and one credit balance; the exact price of every render is shown in the app before it runs.

What people make with it

The linked formats are creative recipes Hermoso plans and renders for your brand.

About Alibaba

Alibaba makes the Wan video models and the Qwen family, open-weight and quick to improve.

Specs

Lengths3s4s5s6s8s10s12s15s20s30s
Longest single take30s in one unbroken shot
Resolutions1080p720p480p
Aspect ratios9:1616:91:14:33:4
SoundNative audio (can be switched off per render)
Modestext to video, image to video, reference to video
Reference imagesup to 10 per render in Hermoso (our fidelity cap, measured on paid renders; the model itself accepts more), addressed in the prompt as @Image1, @Image2…
Reference videosup to 5
Reference audioup to 5
Edit an existing videoNo
Model idwan-3-prime

Where it fits

Each aspect ratio Wan 3.0 Prime renders maps to a placement:

  • 9:16 for Reels, TikTok, Shorts and Stories
  • 16:9 for YouTube, in-stream and display
  • 1:1 for Feed posts and carousels
  • 4:3 for Presentations and display
  • 3:4 for Pinterest and tablet feed

Just ask for it

In Claude, ChatGPT, Cursor or any assistant connected to Hermoso, name the model in plain English. Or pick it from the model menu in the app.

Make a 15 second UGC ad for our olive oil with Wan 3.0 Prime, kitchen at golden hour, 9:16.
Render the packshot spin on Wan 3.0 Prime and post it to TikTok and Reels.
Redo yesterday's ad on Wan 3.0 Prime with the new label.

Getting the best out of Wan 3.0 Prime

  • Describe one continuous camera move and where it ends. The model renders motion, not a shot list.
  • Attach the real product photo as a reference and ask for it matched exactly. Never describe a lookalike.
  • Name colours in words. A hex code turns into text on screen.
  • Keep spoken lines short. Roughly two words per second is what a clip can carry cleanly.
  • Ask for the placement's ratio up front (9:16 for Reels and TikTok) instead of cropping afterwards.

Make a video ad with Wan 3.0 Prime. Start free, and every feature is on every plan.

Start free   See pricing

Frequently asked questions

How long a video can Wan 3.0 Prime make?

Wan 3.0 Prime renders clips from 3 to 30 seconds, and up to 30 seconds in one unbroken take. Longer spots are built from several clips.

Does Wan 3.0 Prime make sound?

Yes. Wan 3.0 Prime renders native audio with the picture, so a talking creator or a voiceover is part of the same take.

Can Wan 3.0 Prime use my product photos?

Yes. Attach up to 10 reference images and the product is matched, not reinvented.

How much does Wan 3.0 Prime cost?

The exact credit price is shown in the app before every render and settled at cost. See pricing for what a credit is worth.